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Selected case studies from marketplace, pricing, and AI-native product work. Numbers are approximate and anonymized where required.

MarketplacePricing

Redesigning pricing buckets at a top LATAM marketplace

Top 5 LATAM marketplace · 2025–2026

+11.5% inbound

MarketplaceGrowth

Designing a clearance program at scale

Top 5 LATAM marketplace · 2025–2026

$26M GMV impact

MarketplaceAI

PetsApp — bootstrapped vertical marketplace for pet services

PetsApp (own venture) · 2024–present

Dual-sided app live on App Store & Google Play

AIGrowth

ARAUTO — multilingual catechism app with AI companion

ARAUTO (own venture) · 2025

3-language app with 5 lessons and AI saint companion

yurigda

Senior product leader. Fractional. AI-native.

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